Make some noise with us

CX Focus

Accomplished marketing, event planning, and management professional with high-level and diversified experience executing a broad spectrum of marketing projects and events. A creative partner with proficient skills customizing identities to produce unique brands through thoughtfully crafted written, printed, and digital interpretations to leverage visual experiences.

Advancing Craft and Connecting Ideas To Maximize Results

Extensive strength in management focused on relationship building to implement a strategic team concept approach.




What Customers Are Saying About Us

Dedicated to the advancement of impactful results through strategic, creative, and team leadership. It’s never a challenge but a multitude of opportunities to level the playing field.

“As a CEO of our industry’s leading group of professional audio-visual (ProAV) integrations and Gretchen was senior staff at InfoComm, our industry’s leading trade association. As a member of the organizing committee for the AV Executive Conference (AVEC), while Gretchen was the leader in charge of organizing the event. Leading a group of busy, high-level executives can be a challenge. We all had our ideas and tended to advocate “our way.” Gretchen always managed to hear everyone and then bring us back to our central purpose. As a result, AVEC grew over 5 years and each year it gained heft and reputation. Over Gretchen’s tenure, AVEC transitioned from another industry event to the must-attend event for senior executives in our industry. If you need a strong team player, a consummate organizer, and a natural leader, Gretchen is a great choice!”

K.C. Schwarz
Former CEO USAV Group

“As the Director of Sales for Diagnostica Stago for eight years, in my role, I had the opportunity to work with Gretchen Roos Zito. Gretchen was integral to the planning and orchestration of 7 National Sales Meetings, regional symposia, and National trade shows. While collaborating with me her contributions to the organization went well beyond these responsibilities by implementing a strategy to help design a meeting environment that supported goals to bring a productive atmosphere to each event. Gretchen brings exceptional skill, dedication, energy, and creativity to all she does and she would be an outstanding asset to a high-quality and progressive organization. I would welcome the opportunity to work with her again.”

Reggie Matthews​
Corporate Accounts Director
Instrumentation Laboaratory

Experiential Event Strategy

Engagement marketing is a strategy that directly connects your consumers, clients, attendees, or members to participate in the evolution of a brand experience. Actively involve your target audience to participate and connect them to your strategic goals.

Time Management & Project Leadership

Time management is essential to the development and production of all projects. Maintaining consistent communications with all levels at all times is the foundation to deliver results that will exceed expectations. The art and skill that encompass all aspects of project management is a direct result of managing your time to reach strategic goals that ultimately provide a positive ROI.